Actor David Schwimmer is starring in a fresh holiday advertising campaign for the retail brand Quince titled "The Red Sweater," echoing a famous storyline from his time on the television sitcom "Friends."
The promotional video features Schwimmer pursuing the company's cashmere garment through the streets of New York City, a quarter-century after a remarkably similar piece of clothing sparked a major narrative revelation on his former television series.
Additional information regarding the commercial rollout and the ongoing marketing partnership is anticipated as the campaign progresses.
