The All Blacks are trending because of their Rugby’s Greatest Rivalry series against South Africa, which the Springboks won, and a high-profile final Test in the United States. Coverage is focusing on what the series revealed about the two teams, including South Africa’s power and comparisons between New Zealand’s performances and the All Blacks of old.
The American setting is another major talking point. The final Test was played in front of almost 70,000 fans at the Baltimore Ravens’ NFL stadium, with coverage describing it as a record US crowd for a Springboks–All Blacks match. The captains of both teams hoped the occasion would build American interest ahead of the 2031 Rugby World Cup. Together, the series result and the attention around staging this rivalry in the US explain why the All Blacks are making headlines.
